Monday, 24th February 2014
Derbyshire Captain Wayne Madsen is getting behind a project to help children in Derby learn how to live a first-class healthy lifestyle and reduce their risk of heart disease.
The Heart of Cricket project, funded by a Healthy Heart grant from national charity Heart Research UK and sandwich franchise SUBWAY® stores, will be delivered by the Cricket Derbyshire Foundation, and is being championed by batsman Madsen.
The project, which starts in March, will reach 20 primary schools, over four weeks, in the most deprived areas of Derby, and will use cricketers as role models to demonstrate how a healthy heart is the result of important lifestyle choices. The sessions will also discuss how professional cricketers train and eat before matches. The programme will show how diet choices and being active contribute to having a healthy heart.
It will be delivered through a mix of classroom-based activity, cricket-based coaching and kwik-cricket sessions. It will culminate in a match-day at the County Ground for each of the 20 schools, where they will take part in a cricket demonstration during the interval.
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Friday, 22 November 2013
Derbyshire County Cricket Club was awarded the Best Community Programme prize at the ECB Business of Cricket Awards.
The Club picked up the prestigious industry award for its dedicated work, alongside the Derbyshire Cricket Board, within local communities across the whole of Derbyshire.
The award is focused upon how the Club has developed and strengthened relationships with their local County Board with the aim at boosting attendance and participation with maximum inclusion.
Derbyshire's Director of Partnerships Ryan Duckett said: "We're delighted with the award. It's a great reward for a lot of hard work that's gone into the Cricket Derbyshire partnership over the last 12 months.
"We've been working closely with 267 schools and 125 community clubs, engaging with over 30,000 young people to bring cricket to the communities of Derbyshire.
“The Cricket Derbyshire Foundation has recently been established as part of a joint initiative between the professional Club and Derbyshire Cricket Board. This will continue to develop the Cricket Derbyshire community outreach programme and benefit cricket across the county.
"The Chairman, Directors and Senior Executives at both Derbyshire County Cricket Club and the Derbyshire Cricket Board have embraced the value of aligned strategies under the Cricket Derbyshire umbrella and must take a lot of credit for this award.
"We've had excellent support from key stakeholders across the county. Hopefully this award will allow us to engage with new stakeholders, develop our community programme further and help deliver key Cricket Derbyshire objectives in terms of player and facility development."
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